Ninh Bình is accelerating the digitalisation of its rich heritage, using 3D scanning, virtual reality, QR codes and digital databases to preserve historical and cultural values while creating new ways for people and visitors to discover the province’s heritage.
As culinary experiences increasingly shape how people explore the world, food has become the ultimate gateway to cultural discovery.
China is currently Việt Nam’s largest source market for international tourists. In the first seven months of 2026, approximately 3.08 million Chinese visitors travelled to Việt Nam. Hà Nội welcomed about 461,400 Chinese visitors staying overnight, making China one of the capital city’s key source markets.
Alongside institutional improvements and the creation of mechanisms to mobilise social resources and state budget funds to bring Vietnamese-origin antiquities held overseas back to the country, the cultural sector is gradually developing a comprehensive and modern heritage conservation and promotion ecosystem.