Following its merger with Hau Giang and Soc Trang, Can Tho City has entered a new phase of development, enriched by a diverse ecosystem and unique cultural identity. To promote tourism, the city has proactively linked businesses, travel agencies, and tourist destinations to develop new and distinctive tourism products aimed at attracting more visitors.

On the evening of October 20, in Bac Ninh province, the Ministry of Culture, Sports and Tourism coordinated with the People's Committee of Bac Ninh province and related units to organize the opening ceremony of the 2025 National Cheo Festival. Deputy Minister of Culture, Sports and Tourism Ta Quang Dong attended the ceremony.

The 2025 'Great Unity of Ethnic Groups – Vietnamese Cultural Heritage Week', aims to preserve and promote the tradition of national unity, honour the cultural heritage of Vietnamese ethnic groups.

When members of Generation (Gen) Z passionately explore and revitalise Cheo, Viet Nam’s traditional folk opera, it is not only an encouraging sign but also a testament to the enduring vitality of the nation’s traditional art.

The application of digital technology in the preservation and promotion of cultural heritage is being strongly implemented in Huế City, creating a harmonious combination of tradition and modernity.