Despite experiencing many historical ups and downs, Dong Ho folk paintings once enjoyed a period of remarkable prosperity but now face the risk of fading away amid the flow of modern life. To breathe new life into this traditional art form, numerous creative projects have been launched, offering fresh, engaging, and accessible approaches.

As artificial intelligence (AI) becomes increasingly embedded in creative processes, it is transforming how artworks are conceived, produced and shared while creating fresh opportunities for the growth of digital art.​

Experts say a scientific and transparent statistical system not only helps accurately measure the contribution of cultural industries to GRDP but also serves as a basis for identifying market trends, allocating resources rationally, and attracting domestic and foreign investment.

Recognised as a National Intangible Cultural Heritage, Mo Mường is more than ceremonial texts. It preserves history, customs, beliefs and social values passed down through generations.

The Vietnamese pottery village, a new cultural and experiential tourism destination, officially began soft operations in the central city of Đà Nẵng’s Bà Nà ward on June 16, marking the initial opening phase of a project designed to promote traditional crafts through immersive visitor experiences.