Experts have emphasised that sustainable tourism requires collaboration among the State, businesses, and local communities.

A highlight of the exhibition is the display of five works by renowned Vietnamese People’s Artist Ngo Manh Lan - father of Ngo Phuong Ly - who was among the first Vietnamese students to study in the Soviet Union in 1962.

From an ancient trading port to a UNESCO World Cultural Heritage urban site, Hoi An (Da Nang) stands out as one of the few localities excelling in preserving and promoting cultural values through creative and engaging approaches.

Vietnam’s passport has climbed seven spots in the latest Henley Passport Index, reflecting improved visa-free or visa-on-arrival access for Vietnamese citizens to destinations around the world.

Deputy Minister of Culture, Sports and Tourism Ho An Phong presented the decision appointing Gregory John Norman (known as Greg Norman) to serve as Viet Nam’s Tourism Ambassador for the 2025–2030 term, at a ceremony held in Ha Noi on July 18.